LinkedIn is one of the most powerful professional, business-focused social network in the world. Adding LinkedIn to your marketing arsenal can help you expand your network, find business associates,clients/customers/prospects, and create a professional image for you and your business. As a networking resource, participating in different activities on LinkedIn site can give you connections that may lead to publicity, exposure, and other great business growing advantages. Participating in differnt relevant group activities and sharing content, writing blogs, etc, will project you as a leader among your chosen field.
With a good personal profile and an excellent company page you can attract more prospects, nurture relation with them and convert that relationship into confirmed business. Search Engines especially Google give more weightage to signals from social media sites like LinkedIn.
Let’s go through the following facts and figures to know how powerful is LinkedIn for Businesses.
Total number of LinkedIn users – 500 million and increasing at a rate of 2 members per second.
Total number of countries – 200+
Total number of languages – 24 languages
Total number of monthly active LinkedIn users – 106 million
Total number of LinkedIn users from India- 42 million
The total number of LinkedIn Groups – 1.5 million
79% of B2B marketers view LinkedIn as an effective source for generating leads
92% of B2B marketers leverage LinkedIn over all other social platforms
80% of B2B leads come from LinkedIn
94% of B2B marketers use LinkedIn to distribute content
1 million professionals have published a post on LinkedIn.
71% of professionals feel that LinkedIn is a credible source for professional content.
According to the 2015 Social Media Marketing Industry report, LinkedIn has now surpassed Facebook as the #1 most important social platform for B2B marketers.
According to the Salesforce 2015 State of Marketing report, LinkedIn is the third most commonly used social network for business owners.
According to polling done by Regalix, LinkedIn is now the #1 platform used for product launches among B2B businesses.
LiniedIn is one of the most effective ways to attract and recruit job applicants.
LinkedIn is one of the most effective lead generation platform.
There are numerous other reasons how LinkedIn can help your business to grow by attracting right audience and converting that audience into paying customers by nurturing relation with them. If you don’t have a personal profile or company page on LinkedIn,do it right now!
If you require our help please free to contact us using contact us form. We will be more happly to nurture a warm relation with you and help you to grow your business.